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Case Architecture 01
Jio Digital Delivery
Building Gujarat's first telecom D2C operation from zero.
The Challenge
In 2015, telecom was retail-only. Doorstep delivery didn't exist, and there was no system to fulfill digital demand at scale with a 48-hour SLA.
The execution
Built a hub-and-spoke logistics grid. Connected online demand to 126 retail centres with live tracking and local fulfillment.
System Outcomes
01
Scaling Volume
Reached 3,000 daily orders at 94% on-time delivery, generating ₹10 Cr in annual revenue.
02
Productivity
Tripled per-store output from 4 to 12 units by optimizing local routing and SLAs.
03
National Blueprint
The Gujarat model became the template for Jio's national D2C rollout across India.