SALES × MARKETING × GO-TO-MARKET

Sales and marketing,
built in the field.

I’m Nimitt Bhatt, a sales and marketing leader in Ahmedabad. At Jio, I built Gujarat’s D2C business from launch to about ₹10 Cr a year. Today I work with owner-led businesses on search, demand and sales.

AHMEDABAD, INDIAOPEN TO NEW CONVERSATIONS
Portrait of Nimitt Bhatt
01 / THE PERSON BEHIND THE NUMBERSNIMITT BHATT
A few numbers.
Each has a story.
₹20 Cr+annual revenue owned at Jio
126retail centres linked to D2C
25businesses advised since 2024

HOW I THINK

A plan has to work
outside the meeting room.

At Jio, a web order mattered only when a local store could deliver it. We linked online demand to 126 retail centres across Gujarat.

At MTS, I used recharge and usage data to make pricing decisions. I still work the same way: look at what customers do, speak to the people on the ground, and measure what changes.

See where I’ve worked

SELECTED WORK

01 / 03

What I’ve
built.

01
JIODIRECT TO CONSUMERGUJARAT

From an Ahmedabad launch to 126 retail centres.

I built Jio’s Gujarat D2C and home delivery business from zero. We connected web and app orders to stores in cities and smaller towns. The operation grew to about ₹10 Cr a year.

~2,500 orders handled daily83% average delivery completion3× per-store productivity
HOW IT WORKED
ORDERLOCAL STOREDELIVERY
126 stores linked to online orders.
02
JIOENTERPRISE & SMBGUJARAT

Forty channel sellers. A 200-person direct team.

At Jio, I owned more than ₹20 Cr in annual enterprise, SMB, IoT and D2C revenue. I recruited and activated 40 partner sellers. In a parallel SMB role, I built a 200-person direct sales team and used CRM reviews to shorten the sales cycle.

₹20 Cr+ annual revenue owned20,000 SMB connections in one year35% shorter sales cycle
WHAT I BUILT
People.
Process.
Follow-through.
Territories, coaching and pipeline reviews.
03
SEO RISEINDEPENDENT ADVISORYINDIA & UK

Search, pages and follow-up for 25 businesses.

Since November 2024, I’ve worked with 25 owner-led businesses in India and the UK. That includes 25+ pages for Aviteus Business Solutions and eight city pages for Baskets of Joy. I also work on ads, lead capture and sales follow-up.

25 clients advised25+ pages for Aviteus Business Solutions8 city pages for Baskets of Joy
THE QUESTION
What happens
after the click?
From a visit to a useful enquiry.

HOW I WORK

The field is where
plans get tested.

01

Speak to the buyer

Find out what they need to decide, then make the offer easier to understand.

02

Work with the people delivering it

Sellers, store teams and support staff know where a plan will slow down. Bring them in early.

03

Check the result

Look at conversion, productivity and revenue. Fix the part that is slowing the rest down.

MY BACKGROUND

From pricing products
to running the channel.

I started in corporate accounts, moved into product and pricing at MTS, then spent nine years at Jio building sales teams and Gujarat’s home delivery business. Now I work directly with business owners.

Get the full CV
2024 — NOW

Independent growth advisor

SEO Rise · Sales, marketing and demand programmes for owner-led businesses in India and the UK.

2015 — 2024

Sales and D2C at Jio

Enterprise and SMB sales, partner channels, and Gujarat’s D2C and home delivery business.

2010 — 2015

Product and pricing at MTS

Used customer and recharge data to grow adoption, ARPU and revenue in Gujarat.

2003 — 2010

Corporate accounts and product roles

Worked across Hutch, Vodafone, Aircel, ICICI Securities and other organisations.

MICA · Digital Marketing & Communications 2021

LET’S TALK

Tell me what
you’re working on.

A new market, a sales team, or a question you can’t quite put your finger on. Send me a note.